S achliche and quieter media headlines instead of hunting wants the journalist Silke Burmester. What else could be different in the media industry, the Hamburg told us in the fifth part of the culture makers series.
womaninthecity: ohio division of corporations In your book "Calm down," you ask for more composure and less excitement in the front pages. What exactly bothers you? Silke Burmester: What bothers me is the artificial bunching and Rise of topics. Every little flu solves a panic and constantly us the need of any of these products is talking about. I can think of me as an iPad. This is without question a very interesting electronic device, but it will save the human race not from malaria or AIDS. You can also live without, even if some media suggest otherwise. Also, I'm annoyed again and again on the covers of many people ohio division of corporations and gossip magazines. They seem to be made by women and men who really crave for more stupidity among readers. The stories in the magazine-inside are sometimes so outrageous!
What are you successful counter-examples? Dummy I think is great, ohio division of corporations Mare or the magazine ohio division of corporations of human action, even if it is not a purely journalistic ohio division of corporations product. In it you will find incredibly exciting stories about people who are different. Such reportage are an asset to all of us, because we also learn something about life. In my view, these stories are a thousand times more exciting than the tenth story about some celebrity.
Can you think of a story spontaneously, which fulfilled all these criteria for you? A great story that comes to mind spontaneously now, standing in the dummy and was about someone who has been eaten by a crocodile. Protagonist was an adventurer and daredevil, who has really stood up to everything, down to just this crocodile. The report went on twelve pages and has really captivated me. The courage to such stories simply missing me in the normal media.
For such long reports but also spent far too little money. That's right. The financing of journalism is already a problem and will become an even bigger one. The new payment models are not yet mature. In America, for example, there foundations that promote independent journalism and investigative reporting. On the other hand, also keep small magazines ohio division of corporations with strong stories as just the dummy on the market.
What are the conclusions of your media criticism for magazine makers? I'd already want a different kind of journalism. Today, there are, for example, not so interesting and comprehensive magazine more, with a mixture of relevant priorities and intelligent entertainment topics. Instead, we have always boulevard esker expectant newspapers and major magazines that act as if their opponent completely stupid. I note again that the most exciting stories are to be found in the little magazines below the public perception. In addition, the newspapers should realize even more that they can hardly ohio division of corporations keep up its relevance and need more classic ohio division of corporations Page3 stories. ohio division of corporations
Do you write really well these trivial stories that you criticize often? As a freelance journalist, I also do from time to time PR job. If you write for a customer magazine, already directed you very much to the wishes of the client. Of course I do not feel myself 100 percent well, but only by journalism I could temporarily not deny my livelihood. At the moment I have no need of PR work to happiness.
You're known for your columns on SPIEGEL Online and in the taz for hard media criticism. Are there colleagues who see you as Nestbeschmutzerin? If I anpinkle directly in a column ohio division of corporations of people, then I have to assume that are acidic. ohio division of corporations And that they are, is of course understandable. (Laughs) On the other hand there are also plenty of colleagues who find it good, what I was doing. From my experience I would say that the higher the position, the greater the trouble. But I'm not in the world to please ohio division of corporations the people.
You are next to your work as a journalist therefore also extremely committed, as is currently the case ProQuote. Can you ever explain what's behind this initiative? In ProQuote various journalists have come together because they no longer get stuck inside their houses. In the editorial ohio division of corporations women are already well represented in part, only when it comes to filling management posts around the head of department or heads of men are often preferred. From this experience we are now calling for an instrument of coercion in order to improve this situation. It can not be that women remain in the dependence on men, even though the odds might wohlges
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